The Future of Apple's Integrated Health and Wellbeing Ecosystem
With Apple's latest venture into the virtual reality (VR) space, their upcoming VR headset is set to provide users with an immersive experience that extends beyond entertainment.
Read more
The State of XR at the End of 2024: A Year of Big Leaps and Bold Shifts
Extended Reality (XR) has had a blockbuster year in 2024. With major players introducing groundbreaking devices, shifting focus, and showcasing the future of immersive tech, the industry’s trajectory has become clearer—and more competitive.
How the XR Industry is Revolutionising Advertising: From DOOH to FOOH
The advertising industry is embracing a seismic shift, powered by extended reality (XR). Combining virtual reality (VR), augmented reality (AR), and mixed reality (MR), XR is creating mind-blowing, immersive advertising experiences that go far beyond traditional platforms.
Apple Vision Pro: Beyond the Search for a Killer App
The tech world's obsession with finding the "killer app" for Apple Vision Pro misses the point entirely. It's power is it does everything, perfectly.
The Future of Events: How Technology Will Disrupt the Industry Faster Than You Think
This week, I had the chance to participate in a roundtable discussion with 30 tech-savvy professionals at an event in Manchester. The conversation? The rapidly evolving landscape of the events industry, and how technology is about to shake things up faster than we could have imagined.